Carlin creative trend bureau : Natureza Urbana - Tendência Infantil Outono.Inverno 2017/18

The 'digital natives' need for authenticity, to focus on the essential. This is the Urban Nature trend, following the theme TERRA of our FW17/18 trend book that explores a new way of city life reconciling nature with modernity.
Behind this revival of tradition lies a need for families to give meaning and emotion to simplicity!
 
Fashion goes "rurban" for children who dream being urban farmers of agriculture 2.0.
 

The little farmer look revives the codes of rustic for a trendy casual look.

A fashion in the raw that favors a return to the simplicity of the cuts and quality materials

The virtues of Mother Earth inspire playful patterns around a vegetable and wheat bouquet spirit.
 
For more information about the need for naturalness in children's fashion, find us on Carlin Creative Trend Bureau